CENTENNIAL, Colo.–(BUSINESS WIRE)–National CineMedia (NCM), America’s Movie Network, has combined a new
Affiliate Partnership organisation dedicated to portion a needs of a more
than 40 film museum affiliates nationwide.
Veteran NCM executive Stacie Tursi has been tapped to lead a organisation in
a new purpose of Senior Vice President of Affiliate Partnerships, based
in a company’s Centennial, CO headquarters. Tursi will news directly
to NCM President Cliff Marks, who will be holding a some-more active role
operative with NCM’s associate partners going forward.
“NCM is really advantageous to have good affiliates, who, along with our
3 initial members AMC, Cinemark and Regal, make adult a largest and
many impactful museum network in a U.S.,” pronounced Cliff Marks, president
of NCM. “We are beholden for a trust they have placed in us to help
grow their business, and we trust that Stacie and a new Affiliate
Partnerships organisation will concede us to work together to be some-more strategic
and some-more use oriented relocating forward. It is a vigilant to move our
advertisers and affiliates some-more suggestive selling programs, unique
business ideas and other intensity ways to acquire incremental revenue.”
Most recently, Tursi had served as Senior Vice President, Eastern Region
with NCM, where she led a internal and informal sales organisation in training,
on-boarding new crew and building sales strategy. She assimilated NCM
in 2005, when Regal CineMedia and AMC’s National Cinema Network (NCN)
assimilated together, along with Cinemark, to form National CineMedia (NCM).
Prior to that, Tursi worked in sales and sales government for Procter
Gamble, Canon Computer Systems, and Canon USA.
Also fasten a new Affiliate Partnerships organisation is another NCM veteran,
Jennifer Lupo, who has been named Vice President, Affiliate
Partnerships, and will news to Tursi. Lupo also assimilated NCM in 2005 and
has hold several positions within a Sales Operations Planning group,
many recently portion as Vice President of Advertising Operations.
With a arrangement of a new Affiliate Partnerships group, Bob
Brouillette, NCM’s long-time Senior Vice President of Business
Development, will continue to offer as an Affiliate Partnerships
Consultant until his retirement in Dec of 2017.
“We wish NCM to be a initial choice for a stream business and add
new partners along a way,” pronounced Stacie Tursi, NCM’s Vice President of
Affiliate Partnerships. “Our relations with a exhibitors are a key
and renewed concentration of a business going forward, and I’m vehement to be
partnering with them to safeguard that they get a many value out of our
cinema promotion programs.”
About National CineMedia, Inc.
National CineMedia (NCM) is America’s Movie Network. As a #1 weekend
network in a U.S., NCM is a connector between brands and movie
audiences. More than 700 million moviegoers annually attend theaters
that are now underneath agreement to benefaction NCM’s FirstLook pre-show in
over 40 heading inhabitant and informal museum circuits including AMC
Entertainment Inc. (NYSE:AMC), Cinemark Holdings, Inc. (NYSE:CNK) and
Regal Entertainment Group (NYSE: RGC). NCM’s cinema promotion network
offers extended strech and forlorn assembly rendezvous with nearly
20,500 screens in over 1,600 theaters in 187 Designated Market Areas®
(49 of a tip 50). NCM Digital goes over a large screen, extending
in-theater campaigns into online and mobile selling programs to reach
party audiences. National CineMedia, Inc. (NASDAQ:NCMI) owns a
43.6% seductiveness in, and is a handling member of, National CineMedia,
LLC. For some-more information, revisit www.ncm.com.