“Blanca has successfully pioneered a launch and execution of a series of programming and placement strategies in a Hispanic marketplace,” pronounced Elisa Torres, EVP, Aire Radio Networks and National Radio Sales, “Her useful skillset will element a continued expansion of AIRE, SBS and LaMusica’s calm portfolio. We are vehement to have Blanca on a team.”
Prior to fasten AIRE Radio Networks, Navas was director, syndication and affiliations, Entravision Communications, where she played a vicious purpose in building new network programs and managed calm placement for a networks’ 48 radio stations opposite tip U.S. Hispanic markets. Navas hold identical roles during PRISA Radio/GLR Networks, Radio Disney, Citadel Media en Español (formerly ABC Radio Networks) and ESPN Deportes.
“I’m anxious to join AIRE Radio Networks and Spanish Broadcasting System, home of a some of a many iconic multimedia properties and programming in a business,” pronounced Navas “I demeanour brazen to operative with a group and associate partners on building and formulating constrained calm that engages Hispanic consumers opposite mixed touchpoints.”
Navas will news to Elisa Torres, EVP, Aire Radio Networks and National Radio Sales.
About Spanish Broadcasting System, Inc.
Spanish Broadcasting System, Inc. owns and operates 17 radio stations located in a tip U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, airing a Spanish Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40 and Latin Rhythmic format genres. SBS also operates AIRE Radio Networks, a inhabitant radio height that creates, distributes and markets heading Spanish-language radio programming to over 250 dependent stations reaching 94% of a U.S. Hispanic audience. SBS also owns MegaTV, a radio operation with over-the-air, wire and satellite placement and affiliates via a U.S. and Puerto Rico. SBS also produces live concerts and events and owns mixed bilingual websites, including LA Musica, a mobile app providing calm associated to Latin music, entertainment, news and culture. For some-more information, revisit us online during www.spanishbroadcasting.com.
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SOURCE Spanish Broadcasting System, Inc. (SBS)